Supreme Corporation Blog

By: Sharon Alexander

Self Branding or career branding is an often over-looked important party of the job search. The biggest mistake that people make is to assume that their past accomplishments and career experiences will speak for themselves.

Often, job seekers can fail to take a proactive approach to creating and marketing their reputations. Branding is setting yourself apart from other job
seekers. If an employer sees “productive,” or “self-motivated” basically stamped on your forehead he/she is going to stop and take notice. The blame lies entirely on you if you choose not to be active in asserting your reputation.

It is so important to market and manage your reputation in this manner. Start by determining what your strengths and assets are. What have other employers complemented you on? Are you dependable? Do you show good leadership? Or maybe you have good analytical qualities?

Whatever your best feature is, you need to identify it, and then go about highlighting it to potential employers. There are many different ways to market your brand. Begin including your brand in emails and letters. When you describe to people your job functions, include your brand. This can be done effectively and tastefully in a manner such as, “I work for company X to create new software; my work is completed on time and on budget.”

Another example from a manager’s standpoint could be, “I lead others to follow my example and work efficiently without sacrificing quality or integrity.” The first example provided highlights the candidate’s respect for deadlines and good money sense. The second showcases the employee’s leadership qualities and values. Once you establish your brand you can use it in many situations to remind your potential employer what it is that you bring to the table.

The bottom line is that if you don’t brand yourself, others will. Nobody wants to see bad qualities like these present in a potential employee. You might have accidentally given a bad first impression without even knowing it, and words like these might cling to your name.

Much of this could have been avoided had you mentioned in early email correspondence that you have responsibly performed your duties with other employers and that you possess such and such qualities. Obviously if you claim punctuality as a selling point, then are late to an initial interview, your actions discredit your claims. Generally, however, you can shape the opinion that others will take toward you, by effectively marketing your brand.

Tags: Job Searching Tips, Supreme Corporation

By Abhishek Agarwal

One confusing and rather elusive business is career management, or more precisely called “career planning.” Anyone needs career management; however, only not many people employ or do it. Why? Because many just don’t know how important career management is. A lot of people think that they need not seek other people’s help for they can find suitable jobs for themselves. To find out if career planning would benefit you, you have to know the definition of career management. Actually, career management has more than one definition. The meaning is actually dependent on your purpose: are you planning for a new job or are you looking for ways to develop your present job? To find out what will be good for you, you should search for the meaning of career management. Then you will know if you need career planning or not, and if you do need it, what kind do you exactly need.

Are you contented with your present job? The likelihood is that you are not. Your happiness or contentment should be the first thing you consider. Many workers do not love their existing career for different reasons. Some may have the opinion that they are underpaid; a few may have problems with their colleagues; and others may not like the work in general. Regardless of whatever reason you may have for disliking your work, you can acquire assistance from experts in career management that give this kind of service or from career management centers. They can either find a better career that will fit you well, or they can help you move up the corporate ladder in your present company. That entirely relies on what you want. Once you know the meaning of career management, you will see that everything that occurs to you is rooted in the kind of employee you are, the kind of money you want to be making, and the things that interests you. Based on those things, a good career manager will assist you in searching for a career that contains all of those criteria. Once the career managers have worked everything out, you will feel a lot satisfied not only with your career but also with everything about yourself.

Seeing things through the usual definition of career management, anyone could gain advantage from this service. It is highly improbable that you are absolutely satisfied with your present job in all its aspects. Therefore, you should visit the career management centers near you.

Tags: Job Management Tips